I created a concept for an End of Season Sale Campaign. The idea was based around a retro holiday postcard, ‘wish you were here’ which could then be rolled out across printed postcards, website, emails and socials.

Step changes needed to be taken into consideration to represent the various discounted offers.

Scope of the project - concept, website, social posts and stories, paid ads, printed postcard and emails.
Copy provided by copywriter. Animation worked on by both myself and midweight designer.